01
Research & Strategy
We started by talking to UCD staff, reviewing their content, and checking how people used the old site. We wanted to know: What do visitors need? What’s missing? How can we help?
Understanding the Awareness Gap
Many people were unaware of everything UCD offers. The website was confusing—especially for new visitors—making it hard to find services and understand UCD’s impact on the neighborhood.
Uncovering Navigation Challenges
The old site’s navigation was messy and confusing. Visitors didn’t know where to click, and finding information felt frustrating—especially on mobile, where the experience was even worse.
Making Resources Easy to Find
We simplified the site structure so it’s easy to find information about events, business support, and community programs. Whether you’re a resident, visitor, or business owner, you can quickly see what’s happening and how to get involved.
The new site is clean, focused, and intuitive. Key sections like community events, business resources, and the neighborhood guide are front and center—no more clicking in circles.
02
Website Design
We made the design bright, bold, and simple—just like University City itself. It feels modern but welcoming, with easy-to-use navigation.
Guiding Users with Visuals
Big images and clear headings guide visitors where they need to go, making the site feel alive and easy to explore.
Highlighting Major Events
We built dedicated pages for major events, using photos and stories to capture what makes each one unique—and why it matters to the community.
Designing for Accessibility
We prioritized accessibility, ensuring the site works seamlessly for everyone—regardless of their device or ability.
03
Website Development
Behind the scenes, we made sure the website is easy to update and built for long-term success.
Easy Content Management
We moved from Drupal to WordPress, blending Gutenberg blocks with custom editing tools to keep things flexible and simple. Now, UCD staff can make updates fast—no tech wizardry required.
Smarter Search Experience
The new Help Desk makes it easy to find answers fast—with smarter search features and a simple way for visitors to ask questions when they need help.
04
In Sum
UCD’s new website isn’t just a facelift—it’s a full transformation. It simplifies access to vital information, strengthens community engagement, and brings the energy of University City to life online. Now, whether you're searching for events, business resources, or ways to give back, it’s easier—and more inviting—than ever.
"We wanted a website that matched the quality of our work and allowed us to share stories in a simple, elegant, and modern way. Push10 delivered exactly that. We’re thrilled with how it turned out and excited about how it will help us connect with our community and stakeholders."
University City District
Chris Richman, Vice PresDirector, Marketing and Communications
View Related Work
Vermont Community Foundation
The Vermont Community Foundation partnered with Push10 to develop a modern identity and website that captured their mission and strengthened their connection with the community.
